Visa intends to support small business owners specializing in music, fashion and filming.
Visa Corporation announced the creation of a program to support content makers, which is designed to help them enter the NFT market, writes CoinDesk .
Filmmakers, creators from the world of fashion, music and other creative industries will be able to become participants in the program Visa NFT, who will be provided with advice on technical issues, a one-time scholarship, assistance in creating a community and product management. In addition, the company will help program participants to reach opinion leaders, as well as open access to their own customers and partners.
The Visa Creator Program offers a one-year immersion into the world of NFTs, including technical and product mentorship, community building, access to thought leaders, exposure to Visa clients and partners, and a one-time stipend, according to Visa.
Visa head of crypto technology Kai Sheffield is convinced that NFTs can become an accelerator for the creative sector of the economy.
“Through the Visa Creator Program, we want to help a new generation of small and micro businesses enter their new digital commerce space,” a company spokesperson said.
Earlier, Visa, citing the Influencer Marketing Hub, reported that the creative industry market exceeds $100 billion.
