Web Analytics
Saturday, June 21, 2025

User spending in the metaverse will reach $5 trillion by 2030

Analysts estimate that $2-2.6 trillion will fall on the share of e-commerce in virtual reality

Metaverse-related annual spending by businesses and consumers could reach $5 trillion by 2030, according to a new report  from consulting firm McKinsey & Co.

The researchers interviewed 3.1 thousand people from 11 countries and managers of more than 400 companies in 15 industries. The report covered such types of virtual activities as games, communication in social networks, entertainment, shopping and remote learning.

According to analysts, the share of e-commerce in the metaverse will be $2-2.6 trillion, and virtual advertising spending will be $144-206 billion.

79% of respondents said they have already made purchases in the metaverse, while 47% of them did it in games. According to a McKinsey study, 95% of company managers surveyed believe that the development of the metaverse will positively affect their field of activity in the coming years.

In early June, toy industry giant Mattel signed a multi-year deal with NFT marketplace Cryptoys. Hot Wheels and Barbie toys will be sold as NFTs and playable in the Cryptoys metaverse.

Related Articles

Stay Connected

3,477FansLike
4,500FollowersFollow
1,200FollowersFollow
3,912FollowersFollow
1,222SubscribersSubscribe

The Corporate Bitcoin Gold Rush: How Companies Are Betting Big—With Your Money

The Corporate Bitcoin Gold Rush: How Companies Are Betting Big—With Your Money
0
From Software to Satoshis: The Unlikely Rise of Corporate Bitcoin Hoarders Public companies have quietly amassed a staggering 3% of all Bitcoin in existence—a move...

Should I Buy Bitcoin Now? A Clear Analysis of Market Trends and Risks

Should I Buy Bitcoin Now A Clear Analysis of Market Trends and Risks
0
Deciding whether to buy Bitcoin now depends on your financial goals and risk tolerance. If you can handle volatility and are investing for the...

Latest Articles

Random