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Saturday, September 7, 2024

The British Regulator Began Checking The Advertising Of The “meme” Cryptocurrency

In October, announcements appeared on public transport in London urging the purchase of the Floki Inu cryptocurrency. Altcoin Promotion Complaints UK Advertising Standards Authority (ASA)

The UK Advertising Standards Authority (ASA) has begun testing an advertising campaign for the “memecryptocurrency Floki Inu, FT reports . According to the publication, the regulator checks the legality of promoting such products in public transport systems.

In October of this year, ads with the slogan “Missed Doge? Get Floki ”. Residents of the British capital could see such announcements on buses, trains and subway stations. According to The Guardian , ASA has received several complaints related to advertising promotion of Floki Inu.

A representative of Floki Inu noted that the promotion of the “memorialtoken in London’s public transport systems complies with all laws and regulations.

He also added that altcoin advertisements have been reviewed by the legal department and the managing agency responsible for advertising.

In July, it became known that the UK Advertising Standards Authority plans to tighten controls over cryptocurrency advertising.

The regulator will suppress the publication of misleading advertisements for investments in cryptocurrency assets. The country’s authorities have also allocated about $ 15 million to alert residents of the dangers of investing in cryptocurrencies.

Floki Inu is a cryptocurrency created in honor of the Shiba Inu dog Elon Musk, which he named Floki.

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